FSBO - What you Really Need to Know!

 
 
 

For Sale By Owner (FSBO) Statistics

FSBOs accounted for 9% of home sales in 2012. The typical FSBO home sold for $174,900 compared to $215,000 for agent-assisted home sales.
FSBO Methods Used to Market Home:

  • • Yard sign . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 48%
  • • Listing on Internet . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 32%
    • For-sale-by-owner websites . . . . . . . . . . . . . . . . . . . . . . . . . . 20%
    • Other websites with real estate listings (e.g. Yahoo, Google, etc.) . . . 11%
    • Social networking websites (e.g. Facebook, Twitter, etc.) . .  10%
    • Video hosting websites (e.g. YouTube, etc.) . . . . . . . . . . . . .     2%
  • Friends, relatives, or neighbors . . . . . . . . . . . . . . . . . . . . . . . .  30%
  • Print newspaper advertisement . . . . . . . . . . . . . . . . . . . . . . .   14%
  • Open house . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  12%
  • Direct mail (flyers, postcards, etc.) . . . . . . . . . . . . . . . . . . . . . .  2%
  • Video . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   1%
  • For-sale-by-owner magazine . . . . . . . . . . . . . . . . . . . . . . . . . . .  1%
  • Television . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  <1%
  • None – Did not actively market home. . . . . . . . . . . . . . . . . . . . 31%
  • Other. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  2%

Most Difficult Tasks for FSBO Sellers:

  • Understanding and performing paperwork  . . . . . . . . .  18%
  • Getting the right price . . . . . . . . . . . . . . . . . . . . . . . . . . .  14%
  • Preparing/fixing up home for sale: . . . . . . . . . . . . . . . . .  11%
  • Helping buyer obtain financing: . . . . . . . . . . . . . . . . . . . .  6%
  • Attracting potential buyers . . . . . . . . . . . . . . . . . . . . . . . .  6%
  • Selling within the planned length of time: . . . . . . . . . . . .  6%
  • Having enough time to devote to all aspects of the sale . 1%

Source: 2012 National Association of REALTORS® Profile of Home Buyers and Sellers

Instead of Going It Alone, Call Carla Freund Realty, The Team that will Assist You in Getting Your Home Sold for the Best Price in The Least Amount of Time!